The Best Web Design Agency in London: How We Help Businesses Grow Online

23 September 2022. minute read

How can you tell if you’re working with the best web design agency in London? Is it about making sure that the website looks good on all devices, across multiple browsers and operating systems? Is it about making sure that your website loads quickly, even on a 2G connection?

How can you tell if you’re working with the best web design agency in London? Is it about making sure that the website looks good on all devices, across multiple browsers and operating systems? Is it about making sure that your website loads quickly, even on a 2G connection? Is it about making sure that your website ranks well in Google? All of these points are important to consider when building a successful digital brand strategy, but they’re not the only things you should be considering when choosing an agency to help you craft an effective online presence.

About us

Founded by a former lawyer (now our fanatically driven Technical Director) Rishi. The vision was simple – to educate and help businesses of all sizes harness the power of the web technology. In the process, building long lasting fruitful relationships where we leave our digital footprint. Over the years, we have gone from strength-to-strength with more clients choosing us over our competitors as they witness how we transform their website design ideas into reality. And now at Affinity Web Development - it's not just about web design anymore but also web development so that your brand can thrive online . As such, we are an award winning web design agency in London who takes pride in crafting beautiful bespoke websites and building effective digital business software for you to connect with your customers.

Our Features

Our websites are built to be fully managed by you, if that's what you want. We give our clients full access and training to a feature rich enterprise content management system. We build our sites in a modular way, building each component in a logical and systematic way that makes it simple to manage and update content even if you’re not a techie.

As you will see from our process, we spend a lot of time behind the scenes getting the strategy right: Researching, User Profiling, Content Strategy and working on the UI / UX of your site. These steps are vital in ensuring we are creating a site that will convert visitors into customers. Our website design process helps us consistently build responsive websites and digital business applications that are creatively designed but pack functionality that deliver for our clients.

We make sure your website pages are optimised for speedy page load, whether they have images, video or just content. Website visitors like a website to load quickly and to be sure that it’s safe. We take your websites security very seriously, both for yourselves and your customers.

We work with our clients to create the business case with them for building an application. It may be that there is already a process in place but it involves many different departments in the business. A case in example for one our clients was putting in a system that would allow them to manage over 15 after school clubs from invoicing to reporting and invoicing.

We often find that clients will have multiple systems handling their business processes. Each system may connect, may pass data, but it’s clear that there are huge time consuming inefficiencies in the process. Centralising the process into one system leads to economies of scale.

We are at our happiest when our client’s needs are met and exceeded. It’s a barometer for our own performance. Here’s some of the high quality website designs we have created for our clients here.

Our Process

For digital business applications, our process is not only about delivering technical excellence. We are data-driven and user-focused to always make sure that we’re building exactly what you need your business software to do. Our deep understanding of UX, UI and agile development allows us to constantly iterate using a mix of design sprints and prototyping tools until we hit on exactly what your customers need. This results in a product that works for your business as well as providing a great experience for visitors or users who use it day to day.

Industry Sectors

Our experience spans a wide range of industry sectors (recruitment (CRM's, recruitment website design & job boards), hospitality, healthcare, school, education, institute, retail, charity & legal). We keep it simple and focused by building strong relationships. We research your business, who you are & what you stand for. Then we explore how we can help you communicate that to your customers and potential employees. Then we build the site with precision to meet all the criteria set out in the brief. Finally, we make sure that the site is optimised for search engine results pages, so that when someone searches for web design agency or web developer, they find us as one of their top results!


There are many ways we can work with you, such as (1) using our web design agency expertise to increase traffic and conversion rates; (2) providing custom built websites; (3) generating engaging content; or (4) building customer-specific applications like CRMs or CMSs to suit any industry requirements.

We believe in offering the highest quality service at affordable prices – after all, that’s what it’s all about!

Let's make something great together.

Whether it’s a new venture or existing brand. Let us know your ideas below using our project planner and we’ll see how we can help.